Privacy Policy

This Privacy Policy explains how Catering Funnels, operated by LIV Global Holdings, LLC ("Catering Funnels," "we," "us," or "our"), collects, uses, shares, and protects information about you when you visit our website, use our platform, or otherwise interact with our services (collectively, the "Services").

By using our Services, you agree to the collection and use of information in accordance with this Policy. If you do not agree with our practices, please do not use our Services.

This Privacy Policy works alongside our Terms and Conditions. Both together form the agreement between you and Catering Funnels.

1.Information We Collect

We collect information in the following ways:

1.1Information you provide directly to us

• Account information (name, email, phone number, business name, billing address)
• Payment information (processed by third-party payment processors; we do not store full card numbers)
• Information you submit through forms, including contact forms and quote requests
• Communications with us (support tickets, emails, chat messages)
• Content you upload to the Platform (contact lists, campaign content, business assets)

1.2Information collected automatically

• Device information (IP address, browser type, operating system, device identifiers)
• Usage data (pages visited, features used, time spent, click patterns)
• Cookies and similar tracking technologies (see Section 4)
• Location information derived from IP address (city/region level)

1.3Information from third parties

• Authentication providers (if you sign in via Google, Microsoft, etc.)
• Marketing partners and advertising platforms
• Public sources and business databases used for lead enrichment

2.How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our Services
• Process transactions and send related communications (receipts, account notices)
• Send marketing communications about our Services (with your consent where required)
• Respond to customer service requests and provide technical support
• Monitor and analyze usage patterns to improve user experience
• Detect, prevent, and address fraud, security issues, and technical problems
• Comply with legal obligations and enforce our Terms and Conditions
• Train and improve AI features (using anonymized or aggregated data)

3.How We Share Information

We do not sell your personal information. We share information only in the following circumstances:

3.1Service providers and processors

We share information with third parties that help us operate our business, including:

• Hosting and infrastructure providers
• Payment processors (Stripe and similar)
• Email and SMS service providers (Twilio, SendGrid, and similar)
• Analytics providers (Google Analytics and similar)
• Customer support tools
• CRM and marketing automation platforms (GoHighLevel)

These providers are contractually required to use information only as necessary to provide services to us.

3.2Business transfers

If Catering Funnels is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

3.3Legal requirements

We may disclose information when required by law, subpoena, court order, or government request, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

3.4With your consent

We may share information for other purposes with your explicit consent.

4.Cookies and Tracking Technologies

We use cookies and similar technologies to operate our Services, analyze usage, and personalize content. These include essential cookies required for the Services to function (authentication, security), analytics cookies that help us understand how visitors use our site (Google Analytics, Google Tag Manager), and marketing cookies used to deliver and measure advertising.

You can control cookies through your browser settings. Blocking essential cookies may prevent parts of our Services from working properly.

We use Google Tag Manager (GTM-KLR9WTXD) and Google Analytics 4 (G-6GY93FQMER) for analytics. Google's use of data is governed by Google's Privacy Policy.

5.Email and SMS Communications

5.1Email

By providing your email address, you consent to receiving transactional emails (receipts, account notices, service updates). Marketing emails are sent only with your consent and include an unsubscribe link in every message.

5.2SMS

By providing your phone number and opting in, you consent to receiving SMS messages from us. Message and data rates may apply. You can opt out at any time by replying STOP. We comply with the Telephone Consumer Protection Act (TCPA) and 10DLC/A2P messaging regulations.

We do not sell phone numbers or SMS lists.

6.Third-Party Services

Our Platform integrates with third-party services that have their own privacy practices, including GoHighLevel (the underlying CRM platform), Stripe (payment processing), Twilio (SMS delivery), Google services (Analytics, Tag Manager, Workspace integrations), LinkedIn (for outreach features on select tiers), and Meta/Facebook (for ads and social integrations on select tiers).

When you connect or use these services, their privacy policies apply to information handled by them. We encourage you to review their policies.

7.Data Retention

We retain information for as long as your account is active or as needed to provide Services. After account termination:

• Account and content data: deleted within 30 days
• Backups: deleted within 90 days
• Anonymized usage data: may be retained indefinitely
• Information required by law: retained as legally required

You may request earlier deletion subject to legal and contractual obligations.

8.Data Security

We implement reasonable technical and organizational measures designed to protect your information, including encryption in transit, access controls, and regular security reviews. However, no method of transmission or storage is 100% secure. We cannot guarantee absolute security and are not liable for unauthorized access despite our efforts.

You are responsible for maintaining the security of your account credentials and for any activity that occurs under your account.

9.Your Rights

Depending on where you live, you may have rights regarding your personal information, including:

9.1California residents (CCPA/CPRA)

You have the right to know what personal information we collect, to request deletion, to opt out of sale or sharing of personal information (we do not sell), and to non-discrimination for exercising these rights.

9.2European residents (GDPR)

You have the right to access, rectify, delete, restrict processing, object to processing, and port your personal information. You also have the right to withdraw consent at any time.

To exercise any of these rights, contact us at team@cateringfunnels.com. We will respond within the timeframes required by applicable law.

10.Children's Privacy

Our Services are not directed to children under 16. We do not knowingly collect personal information from children under 16. If we learn we have collected such information, we will delete it promptly. If you believe a child has provided information to us, please contact us.

11.International Users

We are based in Puerto Rico, United States. If you access our Services from outside the United States, your information will be transferred to and processed in the United States. By using our Services, you consent to this transfer.

12.Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Material changes will be communicated by email to your registered email address, notice on the Platform dashboard, and updating the "Last Updated" date at the top of this Policy. Your continued use of the Services after changes are posted constitutes acceptance of the updated Policy.

13.Contact Us

For questions about this Privacy Policy or our privacy practices, contact us: